This is a sponsored post by IVORY, however, these are my own words and true opinions on this product. #Ivorysoap #ad

There comes a time in our lives where we start to pay of attention to every small detail around us. When I became a parent it made me pay attention to details that I would have never thought of. I have always been a very observant person and that has come in handy in fatherhood, like being picky about what kind of diapers of formula to buy for baby, and actually doing research on products.  When I found out that Ivory had a new line of pure and gentle soaps I knew I had to give it a try. Ivory has launched its new Free & Gentle Body Wash with a gentle, pure formula free of parabens, dyes, harsh cleansers and excessive fragrances.

We often overlook the everyday items we use in the home and pay little to no attention to them, you know, because most of the times we’ve been using them since we were little. Bath time for the kids is a great way to bond with your kids and play with them and worrying about harsh cleaners or parabens shouldn’t be something that robs your peace of mind. In fact, Ivory has been a trusted brand for over 130 years and the new Free & Gentle Body Wash is specially formulated to match your skins pH - offering a nourishing, moisturizing clean that is gentle for the whole family.

We tried 3 different Free & Gentle body washes in the scents Chamomile, Sweet Pea & Lily, and Pear & Sandalwood. These are all great smells we all love here at home and it was a hard choice deciding which one we would try first. We’ve ended up using all of them by now and  they do feel gentle and clean. I can see why Ivory is a reputable and proven brand ever since they started with their bar of soap 138 years ago. They are made with essential oils and use pure and purposeful ingredients in their products. Even Mila’s dinosaurs loved taking a bath with the new Ivory Free & Gentle Body Wash!

Have you tried Ivory’s Free & Gentle Body Wash? Which scent is your favorite?